Answer:
Looking back, Kumar says it’s a challenge for any designer to encompass every aspect of India in a tiny symbol “because India is a world in itself”. So when he was designing the final rupee symbol, a blend of the Devanagiri script and the Roman letter ‘R’, Kumar had to accept that he couldn’t capture every nuance. “You won’t always be able to capture everything. There has to be a compromise, a moment when you say this is good enough to represent the essence of the country,” he explains.
In that aspect, Kumar believes the tiranga has done a remarkable job. “No matter what part of the country, when we see the tricolour, we think of India. When we were kids, we may not have known the exact meaning of the colours of the flag but when we saw it in our schools in the morning or flown at special occasions, there was that emotion, meaning and patriotism that we began to attach to it,” he says.
“The rupee symbol is easily recognisable because of its simplicity and the meaning derived from it. It is based on the Devanagari script which gives it an Indianness and makes it a unique symbol in comparison to other currency symbols,” adds Kumar.
But does this make it memorable? “Memorability depends on extensive usage of the symbol. Only when it’s constantly used does a symbol begin to register in the consciousness,” he says.
Explanation:
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